Generative AI in Marketing: Friend, Foe or Frenemy?
In fewer than three years, generative AI has fundamentally altered the marketing industry, drastically accelerating the speed at which organizations...
Generative
Your Guide to Implementing a Generative AI Strategy
The GistApply three models when needed most. Each of the generative AI deployment models — centralized, decentralized and open —...
Skyword Reveals Key Insights on Generative AI’s Impact on Content Marketing
BOSTON, Aug. 28, 2024 /PRNewswire/ -- Skyword, the global leader in enterprise content marketing, today unveils pivotal findings from its recent...
Generative AI in Content Marketing: Why Creativity & Authenticity Will Make it Work
Will 2024 be known as the year AI made waves in content marketing? It sure seems so, with recent...
