How retailers leverage user-generated content to drive sales
With so many ways to advertise, marketing teams must make hard choices about where to spend their dollars. But there’s...
retailers
A retailer’s guide to smarter digital marketing
There are many ways in which your pro shop can increase its online presence – we asked James Ibbetson, a...
Large retailers stop discounts in shoppers’ online lifestyle to let stores profit
Large Indian retailers are starting to shun discounts and have fewer product price markdowns online. The shift in strategy at...
Consumer Ad Overload Is Eroding Retailers’ Digital Marketing Efforts
Consumer Ad Overload is Eroding Retailers’ Digital Marketing Effortsenvato The urgency of the pandemic and its side effects accelerated innovation...
Mobile retailers say Samsung’s online-focused strategy fuels smartphone grey market, bat for level playing field: Report
India's cellphone retailers' association reportedly criticised Samsung for favouring e-commerce giants like Amazon and Flipkart by giving them better access...
