Use of content marketing among B2B marketers worldwide 2023

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Overview
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Audience
5
Marketers’ insights
7
Effectiveness
4
Further related statistics
19
* For commercial use only
Based on your interests
25% off until Sep 30th
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Content Marketing Institute. (October 18, 2023). Share of business-to-business (B2B) marketers with a documented content marketing strategy worldwide from 2017 to 2023 [Graph]. In Statista. Retrieved September 10, 2024, from
Content Marketing Institute. “Share of business-to-business (B2B) marketers with a documented content marketing strategy worldwide from 2017 to 2023.” Chart. October 18, 2023. Statista. Accessed September 10, 2024.
Content Marketing Institute. (2023). Share of business-to-business (B2B) marketers with a documented content marketing strategy worldwide from 2017 to 2023. Statista. Statista Inc.. Accessed: September 10, 2024.
Content Marketing Institute. “Share of Business-to-business (B2b) Marketers with a Documented Content Marketing Strategy Worldwide from 2017 to 2023.” Statista, Statista Inc., 18 Oct 2023,
Content Marketing Institute, Share of business-to-business (B2B) marketers with a documented content marketing strategy worldwide from 2017 to 2023 Statista, (last visited September 10, 2024)
Share of business-to-business (B2B) marketers with a documented content marketing strategy worldwide from 2017 to 2023 [Graph], Content Marketing Institute, October 18, 2023. [Online]. Available:
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